Privacy Notice and GDPR Policy

Last updated: February 2026

Welcome to Wagtail Coaching. Your privacy is important to us. This Privacy Notice and GDPR Policy explains how we collect, use, and protect your personal information when you visit our website or use our services.

1. Who We Are

Wagtail Coaching (“we”, “us”, “our”) is a professional coaching organisation offering coaching services to individuals and organisations.

Our website address is: www.wagtailcoaching.com

We are the Data Controller for the personal data we process.

Contact details:

Name: Simon Harris

Business Address: Available on request

Email: simon@wagtailcoaching.com

If you have questions about this policy or how your data is handled, contact us using the details above.

We are registered with the Information Commissioner’s Office (ICO).

2. What Personal Data Information We Collect

2.1 Identity and Contact Information

We may collect and process the following categories of personal data:

• Contact details (e.g. name, email address, phone number, address if required for invoicing)

• Information you provide through forms, emails, or consultations

• Usage data (e.g. IP address, browser type, pages visited)

• Cookies and similar tracking technologies to improve our website

2.2 Coaching Relationship Information

  • Session dates and scheduling details

  • Coaching goals and agreed actions

  • Session notes (written by the coach)

  • Coaching summaries or progress notes

  • Communication records (email, WhatsApp)

2.3 Technical / Online Data

  • IP address (if you use a website contact form)

  • Website usage data (if analytics tools are enabled)

2.4 Payment Information

  • Invoices issued

  • Payment history

We do not intentionally collect special category data (such as health data) unless it is shared voluntarily and is relevant to the coaching relationship.

3. Special Category Data (Sensitive Data)

During coaching, clients may share sensitive personal data such as:

  • Mental health or wellbeing details

  • Medical diagnoses (e.g. ADHD, autism)

  • Relationship information

  • Religious or cultural beliefs

  • Workplace grievances or disciplinary matters

We treat this as special category data under UK GDPR and apply increased confidentiality and security measures.

4. How We Collect Your Data

We collect personal data from:

  • You directly (via enquiry forms, email, phone, Zoom calls, or onboarding forms)

  • Referrals (with your consent)

  • Your organisation (if they sponsor your coaching)

5. Why We Use Your Data (Purposes)

We process your personal data for the following purposes:

  • To provide coaching services

  • To communicate with you about sessions and progress

  • To keep coaching records and track development

  • To send invoices and manage payments

  • To meet legal and regulatory requirements

  • To improve our service quality and client outcomes

  • To maintain professional records in case of dispute or complaint

6. Lawful Basis for Processing (UK GDPR)

We rely on the following lawful bases:

6.1 Contract

Where processing is necessary to deliver coaching services agreed with you.

6.2 Legitimate Interests

Where we have a legitimate reason to process data, such as:

  • Keeping session notes to support coaching quality

  • Managing scheduling and administration

  • Maintaining records to protect ourselves legally in case of complaint or dispute

We ensure your rights and freedoms are not overridden.

6.3 Legal Obligation

Where we must comply with legal requirements, such as HMRC rules relating to invoices and tax records.

6.4 Consent

We rely on consent where required, including:

  • Recording sessions

  • Using AI tools to generate summaries/transcripts (where applicable)

  • Processing special category data where necessary and appropriate

You can withdraw consent at any time.

7. Coaching Notes and Records

We may keep coaching notes which can include:

  • Themes discussed

  • Progress updates

  • Agreed actions

  • Reflections to support future sessions

We aim to keep notes professional, relevant and proportionate.

8. Zoom / Online Coaching and Recordings

Sessions may take place via Zoom, Microsoft Teams, Google Meet or similar platforms.

8.1 Session Recording

We do not routinely record coaching sessions unless agreed in advance.

If a session is recorded:

  • you will be told clearly before recording begins

  • the purpose of the recording will be explained

  • you may refuse recording without any impact on your coaching service

9. AI Tools and Automated Processing  

We may use AI tools to support administrative efficiency, including generating summaries of coaching sessions.

This may include:

  • AI-generated meeting summaries

  • AI-generated transcripts

  • AI-supported action point lists

9.1 What AI is Used For

AI tools may be used for:

  • summarising session discussions into notes

  • identifying key action points

  • producing structured follow-up emails

  • saving time and improving accuracy of session administration

9.2 What AI is NOT Used For

AI is not used to:

  • make decisions about you automatically

  • provide psychological diagnosis

  • replace professional judgement

  • make employment decisions or assessments

All coaching decisions remain human-led.

9.3 What Data May Be Shared With AI Tools

If enabled, AI tools may process:

  • your spoken words in session (via transcript)

  • session content and context

  • action points and commitments

9.4 Lawful Basis for AI Use

We process data using AI under:

  • Legitimate Interests (efficient admin and accurate session summaries), and/or

  • Consent (particularly where special category data may be involved or where tools require recording/transcription)

Clients can request a non-AI alternative at any time.

9.5 Client Choice and Opt-Out

You may opt out of AI processing at any time.

If you opt out:

  • we will take manual notes instead

  • we will not upload session content to AI tools

9.6 Confidentiality and Data Minimisation

We aim to minimise what is shared with AI tools by:

  • using summaries rather than full transcripts where possible

  • removing unnecessary identifying information where practical

  • storing only essential outputs

9.7 Data Location and International Transfers

Some AI providers may process data outside the UK.

Where international transfers occur, we take reasonable steps to ensure appropriate safeguards are in place, such as:

  • UK GDPR adequacy regulations

  • standard contractual clauses

  • vendor security assurances

9.8 Human Review

AI outputs are reviewed by the coach.

They may contain errors and are not treated as perfect records.

10. Who We Share Your Data With

We may share personal data with:

10.1 Service Providers (Data Processors)

  • email providers

  • cloud storage providers

  • accounting software providers

  • video conferencing providers (Zoom/Teams etc.)

  • scheduling tools (Calendly etc.)

  • AI summarisation tools (where used)

These suppliers only process data under instructions and for the purpose of delivering services.

10.2 Professional and Legal Disclosure

We may share data if required:

  • by law

  • for legal claims

  • to prevent fraud

  • to protect safety

10.3 Employers (If Sponsored Coaching)

If your coaching is funded by your employer:

  • we do not share session content without your explicit consent

  • we may share attendance confirmations or high-level themes only if agreed

11. Data Security

We take reasonable steps to protect personal data including:

  • password-protected devices

  • encrypted cloud services where possible

  • secure storage of notes

  • limiting access to client records

  • regular review of tools and security settings

Despite security measures, no system is completely risk-free.

12. Data Retention Policy (Retention Schedule)

We retain personal data only for as long as necessary for the purposes it was collected.

Below is our standard retention schedule:

12.1 Data Retention Schedule

We only keep personal information for as long as necessary to provide our services, meet legal obligations, and protect both our clients and our business.

If you contact us with an enquiry but do not become a client, we will retain your enquiry records, such as emails or contact form submissions, for up to 12 months. This allows us to respond to follow-up queries and manage our business effectively.

If you become a coaching client, we will retain onboarding records, including intake forms and coaching agreements, for 6 years after coaching ends. This is for legal and contractual purposes.

Coaching notes, including session notes and agreed action points, are kept for up to 2 years after your final session. This helps ensure continuity of service and provides appropriate safeguarding and dispute protection. Where AI tools are used to generate coaching summaries, these are also retained for up to 2 years, or deleted sooner if no longer needed.

If coaching sessions are recorded (for example, via Zoom), recordings are normally deleted within 30 days unless we agree otherwise with you. Where transcripts are created, full transcripts are retained for up to 90 days and then securely deleted, in order to minimise the retention of sensitive personal information.

Administrative communications, such as emails or messages relating to scheduling or service delivery, are kept for up to 2 years after our last contact to support continuity and good service.

Financial records, including invoices and payment records, are retained for 6 years from the end of the relevant financial year. This is required by UK tax law and HMRC regulations.

If you subscribe to our newsletter or marketing communications, we will retain your details until you unsubscribe or after 24 months of inactivity, whichever occurs first.

If a formal complaint is made, records relating to the complaint will be retained for 6 years after the complaint is resolved. This is to meet legal and professional obligations.

We regularly review our data and securely delete information that is no longer required.

Notes on Retention

  • You can request deletion sooner (see your rights below).

  • If we must retain certain records for legal reasons, we may keep minimal data for that purpose only.

  • Where possible, we may anonymise records instead of deleting them.

13. Your Rights Under UK GDPR

You have the right to:

  • Access your data (Subject Access Request)

  • Correct inaccurate data

  • Request deletion (“right to be forgotten”)

  • Restrict processing

  • Object to processing

  • Data portability

  • Withdraw consent (where consent is the lawful basis)

To exercise your rights, email: info@wagtailcoaching.com

We will respond within one month unless the request is complex.

14. Complaints

If you are unhappy with how your data is handled, you can complain to us first.

You also have the right to complain to the UK ICO:

Information Commissioner’s Office

Website: ico.org.uk

Telephone: 0303 123 1113

15. Cookies and Website Analytics (if applicable)

If we use cookies or analytics tools, these may collect limited technical information.

A cookie banner may appear when visiting our website.

16. Children’s Data

We do not knowingly provide coaching services to children under 18 without parental consent and appropriate safeguarding arrangements.

17. Changes to This Policy

We may update this policy from time to time.

The latest version will always be available on request or published on our website.

18. Quick Summary

We keep minimal coaching notes to support your progress.

We may use secure AI tools to generate session summaries, but you can opt out at any time.

We never sell your data.

We store your data securely and delete it according to a retention schedule.